Branding For Diesel

You might be wondering what branding actually is. Branding is the promotion of a particular product or service by advertising and distinctive design. Diesel and Kelloggs both have brands.


Diesel have a very clear brand. Within the whole company, Diesel have the 'Diesel Kid' brand within the company. Diesel have a specific lifestyle brand for their customers. If a 'dynamic' and fashionable lifestyle is you, then the Diesel brand is the right way forward. This shows that Diesel have done their job, and found their target audience.