Friday 14 October 2011

Consumer Protection Act

The Consumer Protection Act provides a right of 'compensation' for defective goods and protects the consumer against misleading pricing. As internet shopping is increasing, this act protects online shopping as well. It covers:

Consumers must be given clear information
purchases must be confirmed by the supplier
consumers must be given time to change their minds about the purchase


If the consumer of the product is satisfied, the the relationship marketing between the company and the customer will be at a high level.

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